![]() Since you can distribute to all the directories in the world with one click and then see all the statistics in one dashboard, the answer is “Why not?”įor people who don’t have Ausha and have to take time and do the work of going through each directory to submit and look at statistics, the answer might not be as clear. To close, let’s just take a second to answer the question “Why should I even distribute my podcast to Spotify?” □įor Ausha members, the answer is super simple. If you are running an ad campaign, you’ll be able to see those result here too. The dashboard will also break down your stats by device, browser, country, time, etc. Ad sponsors want to see IAB certified stats because they know they can trust them. You’ll see that Spotify is an option as Audience Source (it will be there with Apple and other directories).Īusha is certified by the IAB so the stats you see follow the highest standards and definitions. Not one? Join us today! □Īll you need to do to find your Spotify podcast stats on Ausha is to click over to the all-in-one data analytics dashboard. This section is for our Ausha hosting platform users. It allows you to break down the data about who listened by time increments: day, week, year, or custom. Streams are counted in Spotify for Podcasters when a podcast’s streamed for over 60 seconds. Starts measure any listener who clicks on a podcast episode. Listeners are unique listeners who started an episode in your catalog.įollowers are listeners who hit Follow on your podcast on Spotify. Spotify gives you four kinds of statistics: listeners, followers, starts, and streams. Simply click on your podcast’s cover art and viola, there they are! □ Now that your episodes are alive and well on Spotify’s app, you can view your Spotfiy podcast stats. ![]() □ Congratulations, your podcast episodes are now on Spotify! □ Check You Spotify Podcast Stats on Spotify’s Platform □ Once you are verified, Spotify will ask you to fill out a form to provide the basic information about your podcast: Where you podcast is made, language, hosting provider, primary category, and up to three subcategories. Spotify will then send you a verification email that you will need to click. ![]() Moving toward podcasting could add another source of revenue, while also adding more time spent listening, overall.□ The next step is to enter your podcasting RSS feed link. In its previous deals with labels, Spotify agreed to pay a combined 70 percent of its revenue to record labels and publishers, a number it is reportedly trying to push downward at the negotiating table. The key distinction between those services and Spotify, however, is the latter’s reliance on recorded music, which record companies and music publishers provide at enormous cost. Audible, the Amazon-owned audiobook subscription service, began adding original audio podcasts to a subscription service in December, and Howl Premium, an ad-free subscription service unveiled by the Scripps-owned podcast advertising network Midroll in the summer of 2015, has been using original programming to entice people to sign up as well. It’s difficult to project how much original audio programming would move the needle for a product like Spotify, but it’s hardly the only one making moves in this direction. At those prices, Spotify could easily buy up tons of podcasts, which are far less resource-intensive than video but can command advertising prices that rival, or even surpass on-demand video content. ![]()
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